Feed Management

Feed Management in Sello is a powerful system for creating, processing, and automatically importing external product feeds. The system is designed to be flexible and modular, ready to handle any type of task.

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Advanced features

Supports advanced setups such as incremental feeds and FTP-based feeds. FeedConnector also detects when products are removed from a feed and automatically deactivates them on connected marketplaces.

Multiple product feeds & secondary SKU matching

Combine feeds from different systems for example, using your webshop feed for product content and images, and a WMS feed for stock levels.

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External product feed imports & automation

Connect your external system to Sello with a product feed to automatically create and update products. Sello supports multiple formats (CSV, TSV, JSON, XML, Excel) and allows you to map fields via SIFT to match marketplace requirements.

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J in the new era of marketplace automation

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