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Choosing between marketplaces and your own online store isn’t easy. The smartest way to grow is to combine both. Learn how Sello helps e-commerce brands expand faster and build stronger.
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Marketplaces are driving global e-commerce growth, making up 67% of all online sales in 2024, with continued expansion expected in 2025. In the Nordics, platforms like CDON and Zalando are gaining traction as more consumers prefer marketplaces over standalone stores.
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Swedish activewear brand Aim’n partnered with Sello and Aska Agency to scale their marketplace presence and the results speak for themselves. In just one year, orders grew by 80%, units sold by 58%, and GMV by 74%.
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CDON has launched a powerful new platform, is your integration ready? Following their acquisition of Fyndiq, CDON has rebuilt its infrastructure from the ground up, requiring all sellers to fully update their integrations.
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Combining DTC and marketplaces boosts growth by expanding reach, offering built-in discovery, and providing predictable costs. Brands that integrate both strategies see faster growth, better forecasting, and more efficient operations.
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Sello now integrates with TikTok Shop! This means you can sync your products, manage orders, and handle inventory from one place-no extra hassle. Whether you're new to TikTok Shop or already selling.
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Boost marketplace sales by creating product descriptions that highlight benefits, not just features. Use bullet points for easy scanning and include high-quality images. Selling on multiple platforms and leveraging customer reviews will increase visibility.
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Learn how to boost your marketplace sales with Sello by centralizing product data, automating operations, and expanding across channels. Sello helps e-commerce sellers grow faster with less effort. Increase your marketplace sales today.
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Choosing the right marketplace depends on your product type, target audience, and growth goals. Platforms like Amazon offer massive reach, while Etsy and eBay cater to niche and creative sellers. Localized options like Zalando are great for fashion and Nordic markets.
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Marketplace growth hitting a wall? You're not alone. Many brands face hidden operational challenges—manual work, sync issues, rejected listings. Here’s why it happens and how better systems can make scaling simpler.
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Learn how a marketplace integrator can improve operations and increase visibility. It syncs your store with various sales channels, helping you avoid errors, reduce manual tasks, and scale efficiently.
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Streamline your e-commerce business with Sello. Manage inventory, orders, and pricing across multiple marketplaces like Amazon, eBay, and Zalando from one platform.
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Learn how to start selling on eBay, optimize listings, understand fees, and scale your business. Covers auction vs. fixed-price listings, seller limits, and best practices for success.
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A Guide to Scandinavia’s Leading Fashion & Lifestyle Marketplace.Expand into Åhléns' 2.4 million customer base and gain strong brand recognition. Sell in top categories like Women’s Fashion, Beauty, and Home.
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